Parents of College Grads: Flashback to ACT/SAT Prep Classes?

As the parent of a high school student, you probably paid a big fee for an ACT or SAT Prep course as extra insurance and support to increase your child’s chances of being accepted to the college of her choice. Now your daughter has asked you to pay for a “Coach” to help her get a job. Or, your neighbor has suggested that a Career Coach might help you get your post-graduate son off of your couch. This feels like another unexpected expense… and you’re not sure it will be a good investment.

Unfortunately, a college degree doesn’t automatically guarantee a job these days. Similar to the extra help you bankrolled for the SAT Prep Class, a Career Coach can help your child make another big transition—to a good job and independence—for a number of reasons, including:

Although many colleges have excellent Career Services departments, others either lack good programs or students forego the opportunity to engage the help before they leave campus. The job search process has become very challenging to navigate as the move to online applications and social media has revolutionized everything—and not in a “good way.” Without some extra support, a new graduate will not perform as well as she could with insight and strategies from someone who is up-to-date on all of the latest tools and strategies.

You spent a lot of time, effort, and money helping your child get into college. Isn’t now the time for another investment of resources to help her transition out of student life and into the working world?